Marketing Communications Master's Program mostly consists of courses that include academic knowledge and practices about the communicative elements of marketing discipline. The mission of the program is to produce graduates who can generate academic knowledge and application about marketing communication and corporate reputation creation processes that different institutions need in common today.
Besides basic courses such as consumer culture and consumer behavior, marketing communication, brand management, the program includes diverse range of courses such as new advertising and marketing trends, international practices, campaign design, art, advertising, media.
In addition to academic career opportunities, graduates can work in departments such as marketing communication, corporate communication, public relations and advertising in public and private institutions in a wide range of fields of study and different industries.